Behavioural Psychology: How to influence behaviour
Two full days of master classes and workshops in Rome
Join our two-day master class program and learn how to unlock the power of behavioural psychology to know what makes people tick, how their decision making works and how you can influence their behaviour. You’ll master a practical method to bring this theory to life with easy-to-use tools to help you find novel insights, create ideas, develop working strategies and prototype them with real users.
- Deep-dive into the science of human decision making
- Understand the pains, gains, habits, and anxieties that shape behaviour
- Unlock the power of behavioural psychology to create ideas change behaviour
- Master a practical method you can start using right away