Unlock the power of behavioural psychology
Master a practical method and hands-on
tools to influence minds, nudge behaviour
and get the most out of your employees,
customers or yourself.
Europe's no.1 Behavioural Design Academy
Behavioural Design is all about designing choice. Understanding how people make decisions and how to shape their behaviour is the missing layer to turn your ideas or business into a success.
“The best part of the BDA? Everything. Every insight, model or knowledge is useful for everybody and every group. B2B, B2C, online, offline an I forget to mention the great location, hosts, and other activities.”
Digital Strategist – Dallas Antwerp
“I really liked the mix of theory and practice and the meaningful conversations with other ‘students’ and the ‘teachers’ in a relaxed atmosphere.”
Ralf van Lieshout
Digital Strategist and co-founder We Are Blossom